Do frames help to sell art?

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I was very taken with the new frames being used by a very well established member of the Royal Institute of Oil Painters at their annual exhibition last week.

So much so that this was the first photo I took.  I really loved the way the frames were neutral and unassuming and enabled eyes to focus purely on the painting.



Oil paintings by Roger Dellar ROI
red dots indicate two have sold
By the

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